Bloggers, vloggers and wannabe social media stars who buy fake followers will no longer be accepted to work with major advertising brand Unilever, the company announced today in a pledge to "increase integrity and transparency in the influencer space."

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Unilever wants social-media influencers to give themselves an authenticity check. The big-spending advertiser behind such well-pitched products as Dove, Lipton's tea and Hellman's mayonnaise intends to announce Monday that it will no longer work with influencers who buyfollowers - the coin of ...

How to tell if you have fake Twitter followers (and how to remove them) By Ren LaForme · February 1, 2018

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Paying to be popular! Investigation reveals actors, sports stars and even a Twitter board member are among 39,000 users who have paid an influence peddler a total of $6million for 200million FAKE followers